MAtrix Super Sync Global Launch
Under Matrix Creative Director Adam Snyder, I created all merchandising assets for the Super Sync global launch dossier plus all store placements in the US market. Working in collaboration with the printing team, we created a multi-dimensional endcap with a large wheel to highlight some of the top benefits of this "do-it-all demi" hair color line. This motif carried across all store placements, including color wall educational panels, crate stacks, promo towers, and a floor stand for SalonCentric and BSG in the US.
